India Reynolds’ Pour Moi lingerie launch: Starring Rhian Sugden, Holly Peers, Emma Glover, Daisy Watts and more!

It’s a hugely exciting week in the India Reynolds household!

That’s because the Page 3 legend and Love Island alumna has launched her very own underwear collection for lingerie specialists Pour Moi.

Taking to her Instagram to announce the launch at the weekend, India said: “I’m so, so excited for you all to see me Pour Moi collection. There is something for everyone, every shape, every style… I hope you love!”

In a genius move to help promote the launch, India has tasked her legion of jaw-droppingly hot friends to don the slinky underkecks, including fellow glamour queens Rhian Sugden, Holly Peers, Emma Glover, and Daisy Taylor.

So get yourself seated (we don’t want you fainting to the floor whilst perusing the below gallery) and see all the launch snaps right here:

India Reynolds

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INTRODUCING… INDIA LOVES POUR MOI ❤ The collection we’ve all been waiting for is here… Bold, playful and super sexy, our girl @lovefromreyn has created the ultimate Lingerie collection to suit every style! Dress to impress yourself with sexy, supportive and super stylish pieces ​😍 Bringing her own unique sass & flair, India has created a range with everyone in mind. From sexy styles to everyday faves in a gorgeous colour palette, we have all your essentials covered… Tap the link in our bio to shop the whole collection, we hope you LOVE it!! ❤️ #IndiaLovesPourMoi #pourmoiloves #newcollection #lingerie #love #shopping #treatyourself #thrilled

A post shared by Pour Moi (@pourmoiltd) on Jul 24, 2020 at 10:01am PDT

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We are SO proud of this collection we’ve created with @lovefromreyn. There is something for everyone and so many different pieces you’re going to LOVE! ❤️ We’ve been working hard BTS for the past year with India to create the most beautiful styles, just for you… From the super comfy to some sexy lacy pieces too, it’s a full underwear wardrobe that’s perfect for everyone! Tap the link in our bio to shop the whole collection 😍🛍 #IndiaLovesPourMoi #pourmoiloves #newcollection #lingerie #love #shopping #treatyourself #thrilled

A post shared by Pour Moi (@pourmoiltd) on Jul 24, 2020 at 10:13am PDT

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Your new Lingerie wardrobe has arrived… Are you obsessed as much as we are?! We’ve been so excited for you all to see our gorgeous new collection with @lovefromreyn and cannot wait to see you all in it! 🥰❤️ Don’t forget to tag us in your pics with #IndiaLovesPourMoi and get ready to meet your new Pour Moi faves 😍 Tap the link in our bio to shop the whole collection 🛍 #IndiaLovesPourMoi #pourmoiloves #newcollection #lingerie #love #shopping #treatyourself #thrilled

A post shared by Pour Moi (@pourmoiltd) on Jul 24, 2020 at 10:40am PDT

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❤️ WIN ❤️ I’ve teamed up with my faves @pourmoiltd to give you the chance to win the WHOLE India Loves Pour Moi collection 😍 To enter: 1) Like this post 2) Tag 2 BFF’s 3) Make sure you’re all following @pourmoiltd and @lovefromreyn on Instagram (we check!) 4. Share this to your story for an extra entry! Competition closes at 6pm on Friday 31st July. Winner will be announced and DM’d by me on 01/08. Good luck! ❤️ #IndiaLovesPourMoi #pourmoiloves #giveaway #win

A post shared by India Reynolds (@lovefromreyn) on Jul 26, 2020 at 11:21am PDT

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Obsessed with this green 😍😍😍 this beautiful set comes in 3 colours & I think this is my fave!! @pourmoiltd #indialovespourmoi #curves #lingerieforeverybody

A post shared by India Reynolds (@lovefromreyn) on Jul 25, 2020 at 8:12am PDT

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ITS FINALLY HERE!!!! I’m so so excited for you all to see my @pourmoiltd collection! There is something for everyone, every shape, every style!!! I hope you love! ❤️❤️😁😁😁

A post shared by India Reynolds (@lovefromreyn) on Jul 24, 2020 at 10:04am PDT

Rhian Sugden

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Proud of my girl @lovefromreyn on her new collection for @pourmoiltd 😍🤩 … how sexy is this number!! I love it!! . . . #indialovespourmoi #pourmoi

A post shared by Rhian Sugden (@rhiansuggers) on Jul 24, 2020 at 10:12am PDT

Holly Peers

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So proud of my bestie @lovefromreyn on her new collection India Loves @pourmoiltd 🖤 #indialovespourmoi

A post shared by Holly Jade (@hollyjadepeers) on Jul 24, 2020 at 10:36am PDT

Emma Glover

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It’s not often I find lingerie to fit me!!! Got to hand it to @pourmoiltd and @lovefromreyn for knocking it out the park with their new collection!! Huge congrats @lovefromreyn SO proud of you 🥰🥰🥰🥰🥰 #lingerie #pourmoi #byindia

A post shared by Emma Glover (@missemmaglover) on Jul 26, 2020 at 4:51am PDT

Daisy Taylor

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10 years ago we started modelling in our knickers together and now she has her own range with @pourmoiltd I am so so proud of you @lovefromreyn 😍❤️ The most stunning range from the most beautiful person inside and out love you very much @lovefromreyn 💘

A post shared by D a i s y T a y l o r ❤️ (@daisydootaylor) on Jul 26, 2020 at 2:17am PDT

Sarah Holder

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A Saturday night vibe 😍 how gorgeous does @sarahjoholder look in our India Cami Suspender from our new India Loves collection, obsessed! ❤️ don’t forget to tag us in your pictures with #IndiaLovesPourMoi to be featured 😉🔎: India Cami Suspender (8-18) >> 20307 #pourmoiloves #lingerie #newcollection #love #saturdayvibes

A post shared by Pour Moi (@pourmoiltd) on Jul 25, 2020 at 11:34am PDT

Alika Savanna

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Obsessed with the new @lovefromreyn x @pourmoiltd range 😍😍 in love with the green & gold detail 💚 #gifted #gifted #pourmoi #indialovespourmoi #pourmoiloves

A post shared by A L I K A 🎀 (@alikasavannaxo) on Jul 26, 2020 at 12:02pm PDT

Alisha Lemay

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not my usual type 🖤 @lovefromreyn X @pourmoiltd new collection… #IndiaLovesPourMoi AD (shop on my story)

A post shared by alisha lemay ☆ (@alishalemayx) on Jul 24, 2020 at 10:27am PDT

Emma Graceland

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Ad The @pourmoiltd @lovefromreyn collection has arrived!! 🙌🏼 I’m wearing the black lace triangle bra and it’s the comfiest bra I have ever owned, it fits so so well! They have lots of other items in the collection so make sure you check those out too 🥰 #IndiaLovesPourMoi #PourMoiLoves

A post shared by ★ 𝙴 𝙼 𝙼 𝙰 𝙶 𝚁 𝙰 𝙲 𝙴 𝙻 𝙰 𝙽 𝙳 ★ (@emmagraceland) on Jul 24, 2020 at 11:04am PDT

You can shop India’s collection on the Pour Moi website right here. Congratulations India on your incredible achievement. Here’s to the next collection launch!